Petaling Jaya, June 30, 2003 - Amway (Malaysia) Sdn Bhd (Amway) recently celebrated its 25th convention which saw more than 18,000 Amway distributors from Malaysia, Brunei and Singapore converging at the multiple events organised over a two-day period.

Themed "Discover The Difference", this annual gathering provided an excellent opportunity for Amway distributors to catch-up with friends and to share one another's success and achievements. The excitement, enthusiasm and team spirit were very much evident.

“Amway has been around for 27 years, and except for the first two years when we began operations in 1979, Amway has never failed to organise the convention. This is our tribute to the commitment and loyalty of Amway distributors,” said Low Han Kee, Managing Director of Amway.

Kicking off the 25th convention was the National Leadership Conference at the Sunway Lagoon Resort Hotel which was attended by more than 1,500 distributor leaders who packed the ballroom. Guest-of-honour at the conference was Steve Van Andel, Chairman of Alticor Inc. Alticor Inc is the parent company of Michigan-based Amway Corporation. A Dinner-and-Dance that night saw these same leaders dressed in their resplendent best, being feted to good food, entertainment and prizes.

The highlight of the convention was the much-anticipated National Convention which saw more than 16,000 Amway distributors coming together at the Putra Stadium in Bukit Jalil. The colourful, entertaining and exciting evening featured an eclectic mix of ballet, Bhangra dancing and songs from popular singer Ella. Guest speakers included Amway's Crown Ambassadors, Executive Diamond and Double Diamond distributor leaders.

As in previous years, the 1-day Amway Product Expo at the Sunway Pyramid Convention Centre was a big hit. Booths displaying some of Amway's diverse range of products were packed with curious visitors as were the many product demonstrations that took place. Dancers kept the crowd entertained while some lucky visitors left with prizes that they had won in contests held throughout the day.

About Amway
Amway (Malaysia) Sdn Bhd, a wholly owned subsidiary of Amway (Malaysia) Holdings Berhad is the leading direct selling company in Malaysia. The company, which began operations in 1976, offers a wide range of meaningfully differentiated quality products under its five core product lines namely Nutrition and Wellness (NUTRILITE vitamins and dietary supplements), Skin Care & Cosmetics (ARTISTRY skin care and cosmetic products), Personal Care (including oral care, toiletries and hair care products) Home Care (including laundry and car care products and household cleaners); and Home Tech (including water treatment system and cookware). In addition, the company’s PERSONAL SHOPPERS Catalogue offers locally sourced and manufactured consumer products, from food and beverage to watches, garments, personal accessories and household appliances.